History Corner

Legacy

The Brand name "Concept-for-You®" abriviated to C4U was founded about a decade ago by Stefan Hitz. Since the start the brand has earned a reputation as a high performing premium Carp Bait. C4U is available to Carp Anglers in premium stores from literally Los Angeles to Valdivostok, Russia and through our on-line shop.

We serve customers from our warehouses located in USA and Canada.